IMPORTANT: Earnings and Results Disclaimer
“*The results you see on this page are not typical, Cole Gordon and his students are professional marketers. Their experiences do not guarantee similar results. Individual results may vary based on your skills, experience, motivation, as well as other unforeseen factors. The Company has yet to perform studies of the results of its typical clients. Your results may vary.”
Lisa Zelenak describes her experience working with Cole’s team
Aleric Heck describes his experience working with Cole’s team
Jordan Kee describes his experience working with Cole’s team
Nick Fisher describes his experience working with Cole’s team
Joel Kaplan describes his experience working with Cole’s team
The #1 mistake we see with clients is trying to build a team with no foundation. Two keys to a solid foundation? 1) assets 2) economics. Assets means a validated offer and repeatable sales process. Economics = a comp structure that scales. This is what attracts A-Players and makes it possible for your sales team to WIN.
Hiring from a place of abundance (vs scarcity) is the secret to avoiding a high churn rate. We vet and topgrade potential recruits FOR you before you even interview them. Then we help you build out a “farm team” by developing your own pipeline of potential candidates (and keep it flowing 24/7.)
The biggest risk in hiring A-Players? “Ramp-time.” AKA how long it takes a closer to go from zero → KPI. The opportunity cost of having someone stuck in sales purgatory where they’re at 15% instead of 30% is huge. Our “on-ramp” process downloads everything I learned on my way to doing 400K/m+ solo into your closers as quickly as possible.
By this point, you’re off the phone completely. But if you want to transition into being a real CEO, you’ll need to focus on the systems that keep the machine humming. Morning meets, end of day check-ins, tracking dashboards, etc. Making data-driven decisions and creating a culture where people WANT to stick around. This is how you scale to high 7-figure or even 8-figure sales.
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